Terms of service

Terms and Conditions

Pitchedfuel BV. Last updated: 1 July 2026. 

Article 1 - Company and definitions

These Terms and Conditions (the “Terms”) apply to the website www.pitchedfuel.com (the “Website”) and to every order and agreement between you and:

Pitchedfuel BV (“Pitched”, “we”, “us”, “our”)

Galileilaan 90/2, 2845 Niel, Belgium

Company number: 1032.107.615

VAT number: BE 1032.107.615

Email: info@pitchedfuel.com

In these Terms:

  • Customer / you: any person who places an order or enters into an agreement with Pitched through the Website.

  • Consumer: a Customer who is a natural person acting for purposes outside their trade, business, craft or profession.

  • Business customer: a Customer who is not a Consumer, such as a club, academy or other organisation.

  • Products: all products offered on the Website, including the single Pitched products (Electrolytes, Energy Gel, Isotonic, Whey Protein) and the Matchday Box, whether sold individually, as a bundle, or as a recurring subscription.

  • Agreement: the distance contract concluded between Pitched and the Customer for the purchase of Products.

These Terms are written primarily for Consumers. Where a Customer is a Business customer, the mandatory consumer-protection provisions (such as the right of withdrawal in Articles 10 and 11) do not apply, and the remaining provisions apply to the extent relevant.

Article 2 - Applicability

These Terms apply to every offer by Pitched and to every Agreement concluded with a Customer. By placing an order, you accept these Terms.

We make these Terms available before the Agreement is concluded, in a way that allows you to save them on a durable medium. Any general terms of the Customer are expressly excluded. We may deviate from these Terms only where this is expressly agreed in writing.

Article 3 - Use of the Website and minimum age

You may only place an order if you are at least 18 years old. We may refuse to sell to anyone who is not.

You must provide accurate and complete information when ordering, and you are responsible for keeping any account credentials confidential. You are responsible for all activity carried out through your account.

Article 4 - The offer and formation of the Agreement

Our offer, including the prices shown, is without obligation and may be accepted by the Customer. We describe our Products as fully and accurately as possible. Obvious errors or mistakes in the offer do not bind us.

The Agreement is concluded when you complete the order process, accept these Terms, and we confirm your order. We may refuse or cancel an order at our discretion, including where there are reasonable grounds to suspect fraud, where an order is evidently intended for resale, or where an order exceeds normal household quantities. If we refuse an order, we will inform you within a reasonable time.

Article 5 - Prices

Prices are stated in euros and include VAT at the applicable rate. Shipping costs and any other charges are shown separately before you complete your order.

We may change our prices at any time. The price that applies to your order is the price shown at the time you place it. For subscriptions, see Article 7.

Article 6 - Payment

You pay at the time of ordering, using one of the payment methods shown at checkout. You must ensure that payment is made using a valid payment method.

If a Consumer fails to pay an amount due on time, we will first send a free payment reminder and allow an additional period of fourteen (14) calendar days to pay before any late-payment interest or compensation becomes due, in accordance with applicable Belgian law on the recovery of consumer debts. Where this period expires without payment, we may claim late-payment interest and a fixed compensation within the limits set by law. For Business customers, amounts due that are not paid by the due date carry late-payment interest and a fixed compensation of 10% of the outstanding amount by operation of law and without prior notice.

We may suspend delivery until full payment is received, and we may make delivery conditional on immediate payment or security.

Article 7 - Subscriptions

All Products can be ordered as a recurring subscription, managed through our subscription provider. A subscription is an agreement of indefinite duration that renews automatically and is billed and delivered on a recurring basis until it is cancelled.

You can pause, change or cancel your subscription at any time through your account or by contacting us at info@pitchedfuel.com, provided you do so at least seven (7) days before the next scheduled dispatch. If a subscription is not paused or cancelled before that cut-off, the next scheduled delivery will go ahead and remains payable.

By starting a subscription you authorise us, through our payment and subscription providers, to charge the recurring amount to your chosen payment method for each delivery until you cancel.

Article 8 - Delivery

We deliver to the address you provide when ordering. Delivery is handled by our fulfilment partner, Webship e-Fulfilment BV, and the carriers they work with. We currently ship throughout Europe; if your country is not available at checkout, we do not yet ship there.

Delivery times shown on the Website or at checkout are estimates and are not guaranteed. If we are unable to deliver within a reasonable time, we will inform you and, where required, agree a new reasonable delivery period with you. We may deliver in parts and inform you accordingly.

You are responsible for ensuring that delivery to the address you provide is possible. Any additional costs arising from an incorrect address or a failed delivery for which you are responsible are for your account.

Article 9 - Ownership and risk

The Products remain our property until you have paid the full amount due, including any costs. Until then, you may not pledge, resell or otherwise encumber them.

For Consumers, the risk of loss of or damage to the Products passes to you when you, or a third party designated by you other than the carrier we offered, take physical possession of the Products. For Business customers, risk passes upon delivery to the address provided.

We recommend that you check the packaging on delivery and, if it is visibly damaged, note this with the carrier or refuse the delivery, and contact us at info@pitchedfuel.com.

Article 10 - Right of withdrawal and its exceptions

A Consumer has the right to withdraw from a distance purchase within fourteen (14) days, without giving any reason. This period runs from the day after you, or a third party designated by you, receive the Products, or in the case of multiple products in one order delivered separately, from the day after you receive the last product.

Important exceptions. Because of the nature of our Products, the right of withdrawal does not apply to:

  • Products that are liable to deteriorate or expire rapidly, including our food and nutrition Products; and

  • sealed Products which are not suitable for return for reasons of health protection or hygiene, once they have been unsealed after delivery.

This means that opened or unsealed consumable Products cannot be returned. Unopened Products that are still in their original, undamaged seal and condition may be returned within the withdrawal period in accordance with Article 11. Personalised Products, and subscription deliveries already dispatched, are likewise excluded to the extent permitted by law.

Article 11 - Exercising the right of withdrawal

To exercise a valid right of withdrawal, notify us of your decision through an unambiguous statement, for example by email to info@pitchedfuel.com or by using the model withdrawal form in the Annex. You must then return the relevant Products without undue delay and in any event within fourteen (14) days of notifying us, in their original sealed condition.

The direct cost of returning the Products is borne by you. You are liable for any diminished value of the Products resulting from handling beyond what is necessary to establish their nature, characteristics and functioning.

Where withdrawal is validly exercised, we will reimburse the amounts you paid for the returned Products, including the standard delivery costs, within fourteen (14) days of being informed of your withdrawal, using the same means of payment you used, unless you expressly agree otherwise. We may withhold reimbursement until we have received the Products back or you have supplied proof of return, whichever is earlier, and we may reduce the reimbursement to reflect any diminished value as described above.

Article 12 - Legal guarantee of conformity

For Consumers, the statutory guarantee of conformity applies. This guarantee covers any lack of conformity that exists at delivery and becomes apparent within two (2) years of delivery. For Products with a best-before or expiry date shorter than two years, the guarantee applies at least until that date.

You must inform us of a lack of conformity within a reasonable time, and a Consumer must do so within two (2) months of establishing it, by email to info@pitchedfuel.com. Where a Product is not in conformity, you are entitled to the remedies provided by law. The guarantee does not cover normal use or consumption, damage caused by improper use or storage, or defects of which you were aware at the time of purchase.

Article 13 - Liability

Nothing in these Terms limits or excludes our liability where this cannot be limited or excluded under applicable law, including liability for death or personal injury caused by our negligence, for fraud, or under mandatory consumer law.

Subject to the foregoing, and to the extent permitted by law, we are liable only for direct damage caused by our intent or gross negligence. We are not liable for indirect or consequential damage, including loss of profit, loss of data, or damage to third parties. Where we are liable, our total liability is limited to the amount you paid for the Products giving rise to the claim.

All images, photographs, colours and descriptions on the Website are indicative and do not give rise to any right to compensation, dissolution or suspension. Information and materials provided with our Products are for general information only and do not take account of your personal circumstances; they are not medical or dietary advice.

Article 14 - Force majeure

We are not liable for any delay in or failure to perform our obligations where this is caused by circumstances beyond our reasonable control, including but not limited to natural disasters, extreme weather, war, riots, pandemics and their consequences, strikes, government measures, transport disruptions, power, internet or telecommunications failures, and the default or force majeure of suppliers or carriers.

Where a force majeure situation arises, our obligations are suspended for its duration. If it lasts more than thirty (30) calendar days, either party may dissolve the Agreement in whole or in part by written notice, without any compensation being due.

Article 15 - Intellectual property

The Website, our Products and all related content, including logos, trademarks, text, images and software, are protected by intellectual property rights belonging to Pitched or its licensors. You may use this content only for your own personal, non-commercial use and as intended. You may not reproduce, modify, distribute or use it for commercial purposes without our prior written consent.

Article 16 - User content

If you submit content to us or post it on or through the Website or our community programmes, for example images, videos or reviews (“User Content”), you grant us a worldwide, non-exclusive, royalty-free, transferable and sublicensable licence to use, reproduce, publish and display that User Content for our marketing and business purposes. You are solely responsible for the User Content you provide and warrant that it does not infringe the rights of any third party or any applicable law, and that you have obtained the consent of any identifiable person featured in it.

Article 17 - Promotions, vouchers and discount codes

Vouchers, discount codes and promotional offers are subject to any specific conditions stated with them. Unless expressly stated otherwise, they cannot be combined, are not exchangeable for cash, are limited to one per household and order, and are valid only within the stated period. We may withhold, withdraw or invalidate a code, and refuse the related benefit, in the event of misuse, fraud, or repeated or public sharing of a personal code.

Article 18 - Complaints and dispute resolution

If you have a complaint, please contact us first at info@pitchedfuel.com so we can try to resolve it. We will confirm receipt and aim to respond within a reasonable time.

If we cannot resolve the matter together, a Consumer may refer the dispute to the Belgian Consumer Mediation Service (Consumentenombudsdienst / Service de Médiation pour le Consommateur, North Gate II, Koning Albert II-laan 8 bus 1, 1000 Brussels, www.consumentenombudsdienst.be). A Consumer may also use the European Commission’s Online Dispute Resolution platform at ec.europa.eu/consumers/odr.

Article 19 - Changes to these Terms

We may amend these Terms. The version that applies to your order is the one in force when you place it. For ongoing subscriptions, we will give Consumers reasonable prior notice of any significant change, and a Consumer may then cancel the subscription in accordance with Article 7 if they do not accept the change.

Article 20 - Assignment

You may not transfer your rights or obligations under an Agreement to a third party without our prior written consent.

Article 21 - Severability

If any provision of these Terms is or becomes invalid or unenforceable, this does not affect the validity of the remaining provisions. The invalid provision will be replaced by a valid provision that comes as close as possible to the original intention.

Article 22 - Governing law and jurisdiction

These Terms and every Agreement are governed by Belgian law. Mandatory consumer protection rules of the country where a Consumer resides remain unaffected. Disputes fall within the exclusive jurisdiction of the competent courts of the judicial district of our registered office, unless the law provides otherwise, in particular for Consumers.

Annex - Model withdrawal form

(Complete and return this form only if you wish to withdraw from the Agreement. Note that opened or unsealed consumable Products cannot be returned, see Article 10.)

To: Pitchedfuel BV, Galileilaan 90/2, 2845 Niel, Belgium, info@pitchedfuel.com

I/We hereby give notice that I/we withdraw from my/our Agreement for the sale of the following Products:

Ordered on / received on:

Name of consumer(s):

Address of consumer(s):

Signature (only if this form is submitted on paper):

Date: